Prada

Prada is so cool!















Prada, along with Calvin Klein and Gucci, is known for the practice of casting new models to walk exclusively in their runway shows. Usually, one of the models chosen as an exclusive will open a Prada show. An exclusive or opening spot in a Prada show is among the most coveted bookings in the modeling world. Previous Prada exclusives and openers who have gone on to success in the fashion world include Daria Werbowy, Gemma Ward, Suvi Koponen and Sasha Pivovarova, who went on to appear in Prada's ad campaigns for six consecutive seasons after opening the Prada fall 2005 runway show.